Alexander McQueen S/S 15


A I R is a wind-reactive fabric developed by T H E U N S E E N, a design group that describes itself as “an exploration house that blends biological and chemical matter into materials; focused on seeing the unseen by combining science with art, design and performance”.

About the project:

This season T H E U N S E E N has developed a form of wind reactive ink that changes colour upon contact with the air around us. Intended to reveal the otherwise unseen turbulence surrounding the human as it goes about its environment.

You can see it transition in this video:

T H E U N S E E N A I R from T H E U N S E E N on Vimeo.

(Source: Vice Magazine, via psyduckscience)